He is the gift that keeps on giving.
Kellan Lutz and marketing executives know what works: an oiled up Kellan with his shirt off. Hence once again the world is blessed with some photo spread starring Kellan and his guns. This time the pimp is surf brand OP.
Oh, there is also some chick with him in the campaign, however, who she is or what she is doing there is a mystery.
Image Source: OP